if you only had 10 seconds to sell your product to someone - what would you say?
This is the classic 'elevator pitch' - you're in a lift with someone who could be a huge customer for you and you only have 10 seconds - what do you say to make them buy within 10 seconds? And what if you only had 5 seconds? Or 3? Or 1…?
The reality is, a lot of the time this is all you have. Potential customers will often decide within a few seconds of landing on your website or looking at your marketing materials if they want to do business with you. If your branding isn't what they want to see they won't read your beautifully crafted content and you won't get a chance to give them your elevator pitch - they will be gone in a click.
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If you want to set up a meeting I provide free, no obligation consultations to talk about your project. I’ll even buy the coffee.
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see some of our recent work
branding is the same as a logo
Not really. Actually, no not at all. Branding, in a nutshell, is how people feel about your company. It is how someone would describe you to one of their friends. Your brand is everything that people know, understand, think, feel, hope and say about your company. We can all think of brand names that we love and how we feel when we are around them (in their stores or on their websites). And I'm sure we can all think of some brands that we dislike and would not want to associate ourselves with.
making your brand a positive one for people
A huge part of your brand is your visual identity which should be all over the stuff your company puts out into the world - your website, your business cards, your social media, your flyers, your monthly newsletter, your emails, your vans - whatever you decide to produce will give people a feeling about who you are and if you're right for them.
At Essiem we have lots of experience and loads of enthusiasm for developing branding which puts you ahead of the competition. We do this by really getting to know your future customers and designing exactly what they want to see.
We will work with you to ensure that your branding reflects you at your absolute best.
some of the things we can help with
- Logo design
- Branding guidelines (inc. colour palettes and font sets)
- Social media identity
- Business card design
- Newsletter design
- Letterhead design
- Brochure design
- Leaflet design
- Advertisement design
- Design of exhibition stands
- Marketing materials - vans, t-shirts, flyers etc