Branding and Logo Design
Logos, brochures, newsletters, business cards, advertisements.
If you only had 10 seconds to sell your product to someone - what would you say?
This is the classic 'elevator pitch' - you're in a lift with someone who could be a huge customer for you and you only have 10 seconds - what do you say to make them buy within 10 seconds? And what if you only had 5 seconds? Or 3? Or 1…?
The reality is, a lot of the time this is all you have. Potential customers will often decide within a few seconds of landing on your website or looking at your marketing materials if they want to do business with you. If your branding isn't what they want to see they won't read your beautifully crafted content and you won't get a chance to give them your elevator pitch - they will be gone in a click.
Great branding is absolutely crucial. To show your potential customers what they want to see. To draw them in. To make them keep looking long enough to think "yeah I like this company". To make them contact you or buy online. It really is that important.
Someone is talking about you - what are they saying?
So what is branding? In a nutshell, its how people feel about your company. Its how somebody would describe you to one of their friends. Your branding will be all over the visual stuff your company produces - your business cards, your flyers, your monthly newsletter, your website, your vans - whatever you decide to produce will give people a feeling about who you are and if you're right for them.
At Essiem we have lots of experience and loads of enthusiasm for developing branding which puts you ahead of the competition. We do this by really getting to know your future customers and designing exactly what they want to see.
We will work with you to ensure that your branding reflects you at your absolute best.
Some of the things we can help with
- Logo design
- Branding guidelines (inc colour palettes and font sets)
- Business card design
- Newsletter design
- Letterhead design
- Brochure design
- Leaflet design
- Advertisement design
- Design of exhibition stands
- Marketing materials - vans, t-shirts, flyers etc