Enhancing your online presence, improving your search engine positioning, and skyrocketing your organic reach.
We are a digital and creative agency that understands the intricate nuances of search engine optimization. Serving businesses nationwide, we are dedicated to crafting and executing organic SEO strategies that push your website to the top.
Solving your online problems
Poor Keyword Ranking
Are your key terms and phrases ranking well in search engines, or are they buried deep in the results, making it harder for potential customers to find you?
Elevate your website’s visibility in the digital landscape. Learn how we can propel your keyword rankings to the top spots.
Outdated SEO Techniques
Is your SEO strategy up-to-date with the latest search engine algorithms, or are you using methods that are no longer effective?
Stay ahead in the search game by updating to the latest and most effective SEO techniques. Let’s redefine your SEO approach for maximum visibility.
Weak Organic Traffic
Are you getting a steady stream of organic visitors to your site, or are the numbers dwindling, resulting in fewer conversions?
Boost your website’s organic traffic and enhance engagement levels. Discover how we can ramp up your organic reach and capture your target audience.
Lack of Comprehensive Analysis
Do you have a thorough understanding of your site’s SEO performance, or are you missing out on critical insights that could drive growth?
Gain deeper insights into your website’s SEO performance. Learn how we can provide comprehensive analyses to uncover areas for growth and optimization.
How is my current SEO?
Get a FREE SEO Review
Get sent a FREE no-obligation SEO review of your website. We will perform a full on-site analysis of your website, identifying areas of improvement for your SEO, and send this to you in a personalised report.
Why do I need SEO?
Benefits of Organic SEO
You might be wondering, “Why should I invest in Organic SEO when I can simply pay for visibility through ads?” While paid search can offer quick gains, Organic SEO offers a host of long-term benefits that make it a cornerstone of sustainable digital marketing. Here’s why:
Increased Website Traffic
High-Quality Leads: Organic search tends to bring in more qualified leads than paid advertising, as people who click through are often genuinely interested in your services or products.
Better Click-Through Rates: Organic results generally enjoy higher click-through rates (CTR) than paid ads, simply because users often trust them more.
Higher Conversion Rates
Targeted Content: Organic SEO enables you to tailor your content to meet specific user needs, which can significantly improve conversion rates.
Builds Credibility: Appearing in organic search results builds trust and credibility, as users often consider these listings more authentic compared to paid ones.
Enhanced Brand Visibility
Top-of-Mind Awareness: Continually ranking high in organic search keeps your brand top-of-mind for consumers.
Increased Engagement: Quality content boosted by Organic SEO can lead to increased user engagement, which in turn can positively impact your brand’s visibility.
Sustainability: Once you’ve achieved high rankings, it’s easier to maintain those positions, as opposed to paid advertising, which stops the moment you stop paying.
Competitive Advantage: High organic rankings can put you ahead of competitors who rely solely on paid advertising, giving you a better return on investment (ROI) in the long run.
No Pay-Per-Click Fees: Unlike paid search, where you pay for every click, organic clicks are essentially free.
Higher ROI: The returns from a well-executed Organic SEO strategy can far exceed those of paid search, making it a more cost-effective option in the long run.
How do you deliver SEO success
Our Organic SEO Process
At Essiem, we pride ourselves on delivering top-notch Organic SEO services that bring real, sustainable results. But how do we do it? Our process is thorough, data-driven, and tailored to meet the unique needs of each client. Here’s a deep dive into our approach.
We start by identifying the most impactful keywords for your business, focusing on those with high search volume and low competition.
We analyse what your competitors are doing right and identify opportunities to outperform them in search rankings.
We examine what your target audience is really looking for, to ensure that your content meets their needs and solves their problems.
In Stage 2 we enhance your website’s content and structure for better search rankings. This includes refining content with relevant keywords, optimising HTML elements, and ensuring user-friendly navigation. Our approach is to blend content quality with SEO efficiency for maximum impact.
We optimise your meta descriptions to encourage higher click-through rates from search engine results pages.
Headers (H1, H2, H3)
We carefully structure your headers to make content easily scannable and to emphasise key points, boosting its appeal to both users and search engines.
We strategically place internal links to guide visitors through your website, improving user experience and spreading link equity.
We ensure that your content is engaging, well-written, and rich with relevant keywords without appearing spammy or forced.
Our Stage 3 focuses on building your website’s authority beyond its pages. We concentrate on acquiring quality backlinks, engaging in social media marketing, and collaborating with influencers to broaden your online footprint and reinforce your brand’s credibility.
We work to secure high-quality backlinks from authoritative sites in your industry, boosting your site’s credibility and search ranking.
We leverage social media to increase your content’s reach and engagement, which can positively affect your search rankings.
We create and distribute valuable, relevant content to attract and engage your target audience, while also improving your site’s SEO.
In Stage 4, we focus on your website’s backend, ensuring technical excellence. Key areas include boosting site speed, mobile optimisation, and structured data implementation. Regular site audits are conducted to maintain and improve the technical health of your website, supporting your overall SEO goals.
We optimise your website’s load time because a faster site offers a better user experience and can improve search ranking.
We ensure that your site is fully responsive and offers a seamless experience on all devices, as mobile-friendliness is a ranking factor.
We create and submit XML sitemaps to search engines, making it easier for them to index your site’s content effectively.
Let's have a chat
Book a FREE 30-min consultation
Take a look at our calendar and find a time that is suitable for you.
What makes a great e-commerce website?
SEO Case Studies
Check out how we managed to bring in over 800% more monthly traffic to a law firm. Their traffic value is currently estimated to be more than £11,000.
See how we overcame a penalty to restore their rankings and go from a barely noticeable #1 exact match key term on page 1 of Google to a commanding position #2.
Discover how, in just six months of working together, we used the power of long-form content to boost their organic traffic by over 2300%!
See how, in just three months of working with us, we increased this company’s monthly website traffic from 500 to nearly 5,000 visits.
See how we were able to provide them with an estimated $10,000 worth of traffic each month by combining our link building services with their content creation.
What is included in Essiem's SEO services?
Our team of SEO specialists will evaluate the keywords that your website is currently ranking for, analyze the phrases that your target audience is utilizing throughout their buyer journey, and determine the search terms that your competitors are dominating. Based on this analysis, we will produce a prioritized list of target keywords and devise an actionable strategy to surpass your competitors’ rankings.
We will thoroughly analyse the websites of your rivals to make sure that your website ranks higher than theirs. We’ll determine the keywords and phrases they’re aiming for and examine their on-page SEO, link-building, and content development techniques. We will create a unique action plan based on this data to surpass your rivals in search engine rankings.
Technical and On Page Optimisation
The foundation of SEO is your website, and thus we will begin by performing technical optimization on your website. Our team will enhance the user experience by implementing various improvements while ensuring that your content is easily comprehensible by search engines. Our approach may involve enhancing your site’s metadata, optimizing internal linking, and optimizing keyword usage on each page.
Effective SEO is closely linked to copywriting and content marketing. In order for a website to rank well, its content must be optimized for the appropriate keywords while also engaging visitors.
Our experienced Content Marketing creators can produce a variety of website copy, ranging from essential product and service pages to blog posts. Our team will align the content with the user’s search intent to enhance metrics such as click-through rate and time spent on the page.
High Quality, Diverse Link Building
Our team will use a thorough and varied link building strategy to raise the authority and ranking of your website. Our strategy entails acquiring relevant, high-quality links from authoritative websites all over the internet to raise the domain authority and relevance of your website. Additionally, we’ll concentrate on creating links that are pertinent to your sector and target market in context.
How much is this going to cost
Example SEO Costs
At Essiem, we understand that every business is unique. That’s why we offer a range of Organic SEO packages designed to meet various needs and budgets. From startups looking for a jumpstart in search visibility to established enterprises aiming to maintain their market edge, we’ve got a package for you.
Small & Medium Businesses
Keyword research for up to 15 keywords
Tell me more
Organic SEO (Search Engine Optimisation) refers to the process of optimising your website to rank higher on search engine results pages (SERPs) without paying for ads.
It increases your website’s visibility on search engines, leading to more traffic and potentially more business. It’s a cost-effective way to attract a steady stream of visitors.
Typically, it might take anywhere from 3 to 6 months. SEO is a long-term investment and requires consistent effort to see sustained results.
Understand your audience’s search intent, research keyword volume and competition, and consider the relevance and context of the keywords to your website and content.
On-page SEO optimises elements on your website such as content, meta tags, and images, while off-page SEO refers to activities conducted outside of your website like link building.
Organic SEO attracts visitors through unpaid, natural rankings whereas PPC involves paying for each click to your site through ads.
Measure through metrics like organic traffic, rankings on SERPs, engagement metrics such as bounce rate and time on site, and ultimately, conversions.
While basic SEO can be done in-house, hiring a professional can provide more advanced strategies and save you time.
Search engines like Google prioritise mobile-friendly websites in rankings. It also provides a better user experience which is a key factor in SEO.
Yes, local SEO focuses on attracting local traffic by targeting local keywords and optimising your Google My Business listing, whereas organic SEO has a broader focus.